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WordPress delivery
Custom Themes
Custom theme development from design to deployment — semantic templates, block editor integration and schema from day one.
Service 01 of 06
Bespoke WordPress themes, plugins, rebuilds and integrations engineered for performance, maintainability and growth. Fixed-scope projects, direct developer communication, and no unnecessary page-builder or plugin stacks.
In one sentence
Custom WordPress development means hand-built themes and plugins built around a business's actual requirements rather than a generic page-builder or plugin stack.
Deliverables
Custom themes, plugins, rebuilds and performance work for teams that need WordPress to stay fast, clear and easy to operate.
Custom theme development from design to deployment — semantic templates, block editor integration and schema from day one.
Purpose-built plugins for CPTs, REST endpoints, admin UI and business workflows. PSR-12, DI and documented.
Rebuild a slow or aging theme while preserving content and SEO, then replace the underlying architecture.
Shared plugins, site-specific themes and centralised users for agencies, franchises and multi-brand operations.
Core Web Vitals, query optimisation, Redis, LiteSpeed/cPanel and asset tuning for existing installs.
Checkout, payment, subscription and commerce logic built around the store rather than another plugin stack.
Have something more specific in mind?
Discuss your WordPress projectNeed a larger commerce build? Explore Custom WooCommerce Development.
Selected work
Real problems. Clear outcomes.
How to read thisEach result starts with a scoped architecture decision, then gets measured against the business outcome that matters.
Who this is for
A good fit is a team that needs ownership, speed and a clear system — not another layer of configuration to manage.
You need a fast, conversion-focused website with templates your team can operate confidently.
The current theme is slow, fragile or difficult to extend, but the content and search equity still matter.
A plugin or integration is close, but your workflow needs a purpose-built, maintainable solution.
If you only need a cheap theme installation or a one-off plugin configuration, an off-the-shelf solution will likely serve you better.
How I build
Every dependency earns its place. Hand-built templates, semantic markup, and only the assets each page needs keep the system fast as the business grows.
In practiceFewer things to break or maintain.
Custom post types, taxonomies, REST endpoints, and hooks are mapped before code is written — so the system can scale without being refactored.
In practiceA system that can be extended safely.
PHP 8.3+, PSR-12, Composer, dependency injection, typed properties, and named arguments. Code that reads cleanly and stays ready for future WordPress releases.
In practiceA handover your team can inherit.
How it works
Goals, audience, content structure, integrations, and performance requirements. Architecture is planned before code is written.
Outcome: clear scope + fixed proposal
I work from your existing designs or collaborate with a designer. Every component is mapped to a PHP template before development begins.
Outcome: a buildable page system
Iterative builds with staging environment access. Schema, SEO, and performance built in from the first commit — not bolted on at the end.
Outcome: working site on staging
Full documentation, Git repository, code walkthrough, and optional retainer for ongoing development and maintenance.
Outcome: a team that can operate it
Technology
A deliberately small stack, structured from infrastructure to interface.
Investment & timeline
Pricing is based on templates, integrations and migration complexity. Discovery turns that into a written scope; most conversion-focused builds launch in 3–6 weeks after approval.
Need ongoing development capacity instead of a fixed-scope project? Work directly with me as your WordPress developer
Technical foundation
Technical SEO and machine-readable structure are part of the build, not an afterthought.
Pricing is scoped by required templates, integrations, and migration complexity. You receive a fixed proposal covering discovery, development, QA, launch support, and handover documentation so budget and deliverables are clear before kickoff.
Yes. Many clients start with a paid technical audit and architecture plan. That gives you a prioritized roadmap, timeline, and investment range, then you can move into phased implementation with lower risk.
Most conversion-focused WordPress projects launch in 3-6 weeks after scope approval. A staged release is possible: high-value pages and forms go live first, then additional templates and enhancements follow.
Yes. Rebuilds include URL mapping, redirect strategy, metadata and schema parity, analytics continuity, and pre-launch QA. This protects existing SEO equity while improving speed, structure, and conversion flow.
For performance-critical businesses, I build custom PHP templates and lean front-end components. This reduces plugin dependency, improves Core Web Vitals, and lowers long-term maintenance cost.
You can continue with a monthly retainer for ongoing improvements, maintenance, and growth work. If you prefer one-off support, change requests can also be scoped as separate follow-up projects.
Next step
Tell me what you're building. I'll reply personally with the clearest next step.
03What are you building?
I'll read this carefully and get back to you within 24 hours with a direct, considered response.